2003-05-26

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There's No Exit From the Matrix

"As of Monday, April 28, there's 95 percent awareness of this movie," boasted its producer, Joel Silver, to Entertainment Weekly weeks before its premiere. In a country where two-thirds of the population cannot name any of the nine Democratic candidates for president, according to a CBS/New York Times poll, that's some achievement. It was certainly helped along by Entertainment Weekly itself, an AOL Time Warner publication that ran two cover stories on "The Matrix Reloaded" in a single month.